Corporate Blogging

I’m happy to say that we’ve been blogging at my work for the last 3-4 months and it has been well-received. We’re using SharePoint as a blogging tool — not really the normal tool for blogging, but it actually works pretty well. People can subscribe to alerts to a discussion, and you can also sort your discussion by specific categories.

I find that if it makes a nice substitute for email. When you have something to share, but don’t want to send an e-mail blast, the blog is perfect. It doesn’t clog inboxes, and people can respond at their leisure.

By the way, you should check out the September Intercom article on corporate blogging — it’s a good read.

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By Tom Johnson

I'm a technical writer working for the 41st Parameter in San Jose, California. I'm primarily interested in topics related to technical writing, such as visual communication (video tutorials, illustrations), findability (organization, information architecture), API documentation (code examples, programming), and web publishing (web platforms, interactivity) -- pretty much everything related to technical writing. If you're trying to keep up to date about the field of technical communication, subscribe to my blog either by RSS, email, or another method. To learn more about me, see my About page. You can also contact me if you have questions.