How to Create a Site Where Users Can Actually Find Information — Interview with Thom Haller
Download the MP3 file
Duration: 45 min.
Thom Haller, information architect and director of the Center for Plain Language, talks about how to create a site where users can actually find the information they're looking for.
Specific topics in this podcast include:
- The GECKO method (Gather, Evaluate, Chunk, Know, Optimize) for organizing content for websites
- Arranging information based on user tasks
- Clarity traps such as familiarity and clutter
- Measuring the success of a well-architected site
- Case study with plainlanguage.gov
Thom also talks about how the use of Plain Language helped the state of Washington collect an extra $800,000 in revenue.
In addition to his duties at the Center for Plain Language, Thom also teaches Information Design at the University of Maryland and Information Engineering at Johns Hopkins University.
To learn more about Thom, visit the following sites:
You can contact Thom at [email protected]. You can also comment on this podcast by using the comment feature below, or by linking to this post in your own blog post.
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About Tom Johnson
I'm a technical writer based in the California San Francisco Bay area. In this blog, I write about topics related to technical communication — Swagger, agile, trends, learning, plain language, quick reference guides, tech comm careers, academics, and more. I'm interested in , API documentation, visual communication, information architecture and findability, and more. If you're a technical writer of any kind (progressional, transitioning, student), be sure to subscribe to email updates using the form above. You can learn more about me here. You can also contact me with questions.