Comments on: Podcast Revenue Idea: Provide 20 second Job Listing Spots in Place of Ads http://idratherbewriting.com/2007/02/14/podcast-revenue-idea-provide-20-second-job-listing-spots-in-place-of-ads/ The Latest Trends in Technical Communication Tue, 14 Feb 2012 13:22:23 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Tom http://idratherbewriting.com/2007/02/14/podcast-revenue-idea-provide-20-second-job-listing-spots-in-place-of-ads/comment-page-1/#comment-4524 Tom Fri, 23 Feb 2007 12:19:58 +0000 http://www.idratherbewriting.com/2007/02/14/podcast-revenue-idea-provide-20-second-job-listing-spots-in-place-of-ads/#comment-4524 Thanks for the suggestions. I will get around to contacting these companies and services soon. I keep meaning to do it. Thanks for the suggestions. I will get around to contacting these companies and services soon. I keep meaning to do it.

]]> By: Harry Miller http://idratherbewriting.com/2007/02/14/podcast-revenue-idea-provide-20-second-job-listing-spots-in-place-of-ads/comment-page-1/#comment-4360 Harry Miller Thu, 22 Feb 2007 16:06:34 +0000 http://www.idratherbewriting.com/2007/02/14/podcast-revenue-idea-provide-20-second-job-listing-spots-in-place-of-ads/#comment-4360 Job ads have a pretty narrow window of relevance, and your podcasts are archived for a long time. It might be worthwhile for some companies, but you'd have to be very clear about the timeframe when you describe the job or people will be calling your sponsors about jobs that closed months ago. It might work better to think about the qualities of technical writers and what products/services they might be interested in hearing about, and find sponsors who would like to reach those people. I hear ads for GoToMeeting.com on several different podcasts, even Inside Home Recording--it seems like tech writers would be a better fit for business-oriented virtual meeting software/service than guitar players are. GoDaddy also sponsors several podcasts I listen to, and with the Web such a hot topic in information delivery and reporting, they might work too. Then you could think about approaching the organizers of the STC conference, your contacts at MadCap Software, and other consultants you've interviewed about some level of one-time or continuing sponsorship. Just brainstorming a bit--we all think about this at least a little bit. :-) Job ads have a pretty narrow window of relevance, and your podcasts are archived for a long time. It might be worthwhile for some companies, but you’d have to be very clear about the timeframe when you describe the job or people will be calling your sponsors about jobs that closed months ago.

It might work better to think about the qualities of technical writers and what products/services they might be interested in hearing about, and find sponsors who would like to reach those people. I hear ads for GoToMeeting.com on several different podcasts, even Inside Home Recording–it seems like tech writers would be a better fit for business-oriented virtual meeting software/service than guitar players are. GoDaddy also sponsors several podcasts I listen to, and with the Web such a hot topic in information delivery and reporting, they might work too. Then you could think about approaching the organizers of the STC conference, your contacts at MadCap Software, and other consultants you’ve interviewed about some level of one-time or continuing sponsorship. Just brainstorming a bit–we all think about this at least a little bit. :-)

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