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Apr 11, 2007 •
In "Writing, Better," a presentation at the South by Southwest conference in Austin last month, the presenters offer some good tips for writing:
Erin's advice resonated strongest for me. I think as writers we sometimes focus too much on details of style, without first ensuring how the structure and logic of our content fits with our audience. Getting the commas right is important, but on a hierarchy of priorities for readers, it may rank near the bottom. Clarity and accuracy are critical, especially for technical subjects. Without clarity, even a grammatically beautiful sentence becomes worthless.