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    Have a Blog? a Podcast? Want one? Come learn everything you need to know

    February 20th, 2008 | Posted in blog 17 Comments »

    Update: Listen to the presentation here.

    I’m no longer president of my STC chapter in Florida. But I’m excited to give a presentation to the local STC-Intermountain chapter on blogging and podcasting next week. Here are the details of my upcoming presentation.

    Have a Blog? a Podcast? Want one? Come learn everything you need to know

    Date: Feb 28, 2008
    Time: 7:00 P.M.
    Location: SLCC South City Campus, Room W111 E, 1575 S. State St., Salt Lake City, Utah.

    Rate of increase of new blogs per dayWith over 120,000 new blogs started every day, and an average of 1.5 million new posts per day, blogging has become mainstream. Almost every writer I meet either has a blog or has contemplated starting one.

    Although blogging seems, on the surface, to simply be another form of writing, the online and social contexts of blogging have given rise to a fascinating culture of complex “rules” about what to write, strategies for gaining an audience, and theories on which formats, gimmicks, and content appeal most to readers.

    The blog format can be a writer’s paradise, full of opportunities to exercise your writing talents and interact with other professionals in your field. Drop the notion that blogs posts involve cat adventures and baby updates. Your blog can be a powerful vehicle for professional growth and job marketability. And the interactivity and immediacy of blog writing will help you find creative fulfillment in a profession where dry procedural writing leaves your literary talent unused 90% of the day.

    If you’ve ever thought about starting a blog or podcast, or if you already have one and want to make it better, join us this Thursday, February 28. I’ll be talking about the following:

    • Compelling arguments for the act of blogging
    • Blogs versus traditional print media
    • Who reads blogs, and how they read them
    • Liabilities and assets of blogging
    • Contrasting blogging styles
    • Blogging platform comparisons
    • Recommended blog setup
    • Gaining visibility in a sea of information
    • Making money from your blog
    • 10 usability tips for making your blog more appealing
    • Creating and publishing podcasts
    • Podcast setups and audio-editing techniques
    • Applications of social media to technical communication
    • Top 5 reasons why people don’t blog
    • Where blogging will be 10 years in the future

    You can contact me at tomjohnson1492@gmail.com or 801-822-2241. For more info about me, see my About page.

    Driving Directions

    From the North: Exit I-15 at 13th South. Go East to State Street; Turn right and travel south on State to 1700 South. Turn left onto 1700 South. The parking lot on your left is the closest location to our meeting room (inside the cafeteria, on the south wall).

    From the South: Exit I-15 at 21st South. Go East to State Street; Turn left and travel north on State to 1700 South. Turn right onto 1700 South. The parking ot on your left is the closest location to our meeting room (inside the cafeteria, along the south wall).

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    17 Responses to “Have a Blog? a Podcast? Want one? Come learn everything you need to know”

    1. tr says:

      Any chance this presentation may appear as a podcast?

      NJ to Utah isn’t exactly a day trip :)

    2. Tom says:

      Yes, I’ll record it as a podcast and make it available.

    3. Laura Moncur says:

      Oops! How did this get scheduled the same night as the Utah Geek/Blogger Dinner?!

      Shucks…

    4. Tom says:

      Sorry about that. It was scheduled about 3 months ago, before I knew about the blogger dinners. It is a free event, though, open to anyone.

    5. Ronnie says:

      I can’t make it over from Florida either, but I was interested to see that you intend to make it a podcast and make it available.

      I actually get your posts via e-mail, and will a future post reference the availability and method of acquisition for this podcast?

    6. Tom says:

      Yes, when I record it, I’ll write a new post with the play and download link. I actually will be trying out a new lapel mic clip-on for my Zoom H4, so it should sound pretty clear. We’ll see. It’s also an omnidirectional mic, so it is supposed to capture audience questions too.

      By the way, how do you manage to read posts by email? I’m really flattered that you would invite me into your inbox on an almost daily basis. If you haven’t tried feeds, they are a cooler way to go. Maybe you’re up to speed on RSS and feed syndication, but in case you’re not, here’s a great video that explains it.

    7. [...] Have a Blog? a Podcast? Want one? Come learn everything you need to know [...]

    8. Tom says:

      For all those who asked if I was recording the presentation, here it is. You can either download the MP3 as a podcast or click a video player button to watch the PowerPoint while listening to the audio. If you listen to it, let me know what you think.

    9. Mandy says:

      I like the theme of your blog. Job Well Done. 100% Money Back Guarantee Home Business

    10. sarah says:

      great site , hopefully you get alot of visitors

    11. [...] technical writer wrote in an earlier post: Your blog can be a powerful vehicle for professional growth and job marketability. And the [...]

    12. Indra says:

      Hi,

      A more explanation of your post is highly appreciated since I couldn’t understand it clearly.

      Thanks.

    13. These topics look very interesting. Is there any chance I can get a recording and more info about that session?

      Thanks!

      Algarve Portugals last blog post..Holiday Villas in Algarve Portugal

    14. Tom Johnson says:

      There’s a link to it at the top of the post.

    15. Joe says:

      Unsure about what you mean by rules for blogging. When I write I write what I want and that can be considered my style. This is what makes it interesting, everyone has their own style, no style is good or bad, some will generate more controversy than others and some may make you cry.

    16. Tao Lu says:

      Well that depends on your government. If your not in a democracy its generally not recommended to just say what you like ;)

    17. If your scared The Man is going to kick your door in then you could always do your blogging via a proxy. This way you will always be anonymous. And if your gov suppresses freespeech, get your webhost in a different country.

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