Podcast — Blogging for Technical Communicators Webinar (Part 2)

Download MP3 (to download, right-click and select Save Target As)
Length: 40 min.

This is the second half of the Blogging for Technical Communicators webinar that I gave to the STC-Rocky Mountain chapter on February 19, 2009.

Here’s the accompanying PowerPoint visual.

Note: Make sure you listen to Part 1 first. Otherwise you’ll come into this podcast in media res.

Topics covered in this half of the podcast include the following:

  • How Your Audience Consumes Blog Information
  • Key Elements of Blog Appeal: Story, Voice, Transparency, Honesty
  • Making the 652 Posts Findable on Your Blog
  • Comments — and What to Do With Them
  • What Happens to You When You Blog
  • Questions Everyone Asks About WordPress

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By Tom Johnson

I'm a technical writer working for the 41st Parameter in San Jose, California. I'm interested in topics related to technical writing, such as visual communication, API documentation, information architecture, web publishing, JavaScript, front-end design, content strategy, Jekyll, and more. Feel free to contact me with any questions.

  • Craig

    Excellent podcast. I thoroughly enjoyed it. Well done.

    I’m still sticking with Blogger, though. And I won’t Tweet, ever.

  • http://poetslife.blogspot.com Bruce Curley

    “Writing is about story. Everything else is a footnote.”

    These two podcasts are worth listening to for that quote alone, but there is so much practical information about the details of blogging that the rest is also worth hearing.

    I listened to it 3 times and got many useful tips I plan to use on my 9-year old blog, especially about linking similar posts to each other and using keywords more.

    Good work, Tom. I don’t know where you find the time, but keep at it.

    • http://idratherbewriting.com Tom


      I’m glad you enjoyed the podcast. I’m also glad that you pulled out my quote about the importance of story. At one point, I was considering putting it somewhere on my site as a self-reminder when I write new posts.

      If you’re at the STC Summit, let me know and I’ll introduce myself.