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Toward Content Quality :: UXmatters

Jul 22, 2009 • general

Toward Content Quality :: UXmatters. In this article, Colleen Jones explains about ten specific principles that content strategists look at. This article does a nice job of making content strategy more practical (rather than a nebulous, hard to grasp concept). According to Jones, these are the points (beyond mere grammar and style) that a content strategist looks at: "testing content with users, monitoring content metrics, establishing governance, applying the publishing model to content , incorporating content guides, standards, and tips into CMS workflows, maintaining the metadata, hiring employees, consultants, and agencies who care about content."

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About Tom Johnson

Tom Johnson

I'm a technical writer based in the California San Francisco Bay area. In this blog, I write about topics related to technical communication — Swagger, agile, trends, learning, plain language, quick reference guides, tech comm careers, academics, and more. I'm interested in simplifying complexity, API documentation, visual communication, information architecture and findability, and more. If you're a technical writer of any kind (progressional, transitioning, student), be sure to subscribe to email updates using the form above. You can learn more about me here. You can also contact me with questions.