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    Archive for analytics

    Drawing as a Tool for Thinking: The Back of the Napkin

    May 19th, 2009 | 14 Comments »

    Drawing on the Back of the Napkin, by Dan Roam
    This entry is part 9 of 10 in the series Visual Imagination

    Lately I’ve been reading Dan Roam’s The Back of the Napkin: Selling Ideas and Solving Problems Through Pictures. In the book, Roam asserts that drawing pictures can help you solve problems. It’s a simple but profound assertion. You’re no doubt familiar with the same assertion with writing. Writing is a tool for thinking, a method for unlocking ideas. Writing about something helps you think about … more »


    10 Ways to Gather Feedback from Users

    October 17th, 2008 | 7 Comments »

    Ever since I came back from Doc Train West and had my epiphany about the transformative, empowering nature of user knowledge with the tech writer role, I’ve wanted to build stronger connections with my users. Having extensive knowledge of user behavior can make you a valuable asset on any project team, allowing you to deliver key advice on application design and development. Additionally, as in … more »