Tag Archives: Anne Gentle

Trends in Search Engine Optimization — Shifting from Search to Social?

In The Big Shift from Search to Social, Anne Gentle notes the growing problem with Google’s search and trends towards alternative search sources, such as social networks like Facebook. She links to an stirring NY Times article called The Dirty Little Secrets of Search, which I recommend reading. The NYTimes article exposes how search engines Continue Reading »

SXSW Conference Versus STC Summit: Anne Gentle and Janet Swisher at the STC Summit, #stc10

How does the South by Southwest Interactive conference (SXSW) compare with the STC Summit? Are technical communicators behind the times when it comes to web trends and interactive media? I asked Anne Gentle and Janet Swisher, two Austin locals who have attended SXSW, to compare SXSW with the STC Summit. We recorded this video at Continue Reading »

Collaborative Authoring Trends and Costs

How do you go from 5 authors to 47, all collaborating on the same documentation? This is the issue Anne Gentle wrestles with in her post Collaborative Authoring — Tools and Costs. She explores everything from Author-it Live to Drupal, Mediawiki, Alfresco, and SharePoint, including cost breakdowns for each tool. Anne also cites research from Continue Reading »