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    Archive for apple

    Thinking About a Social Media Strategy: A Few Elements to Consider

    March 8th, 2012 | 10 Comments »

    socialmediastrategy

    In my writing role at work , I occasionally post updates on behalf of our IT organization to various social media channels, such as Twitter, Facebook, Google Plus, our blog, and a user forum. Most of my activity on these social media channels is sparse and sporadic — a few minutes on an occasional hour. However, lately I’ve felt that we aren’t tapping into social … more »


    The Interface Is Text [Organizing Content #23]

    August 11th, 2010 | 11 Comments »

    snagit no textsmall
    This entry is part 24 of 51 in the series Findability

    In my last post, The Technical Writer as an Outsider, I argued that being an outsider to a project gives you a valuable perspective about the gaps, problems, inconsistencies, and other issues in an interface, so you can do a better job documenting it for other outsiders. After writing the post, I tried to embrace the outsider mindset and hunker down at my desk to … more »


      Lessons in interface design from Apple by Communications from DMN

    October 17th, 2008 | Comments Off

    Lessons in interface design from Apple by Communications from DMN.