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Converting Readers from Casual Subscribers to Devoted Followers

May 21st, 2009 | 7 Comments »

[Audio clip: view full post to listen] Download MP3 (to download, right-click and select Save Target As) Length: 14 min. At the STC Summit, I ran into someone from Australia who follows my wife’s blog fairly regularly and had even brought gifts for her and the kids. It made me reflect on blog subscribers, and how you convert readers from being occasional readers to devoted … more »