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    Archive for Businessweek

    Uncooperative Subjects: A Comparison of Two Failed Interviews and How to Turn Them Around

    March 14th, 2008 | 6 Comments »

    I watched a couple of interviews this week that spiraled downhill. The first is a Luke Burbank interview with the Icelandic band Sigur Ros. The second is a Sarah Lacy SXSW interview with Facebook founder Mark Zuckerberg.