With a title like crunching and burning, it may sound like I’m writing about a painful illness, such as having leprosy with third degree burns and walking on sharp gravel. But actually this post is about the terms some companies use to try to make their applications look super-cool. If you’re a web 2.0 company trying to establish your product as the bomb, all the … more »

scottberkun.com » Book review: Walden, by Thoreau