[Audio clip: view full post to listen] Download MP3 Length: 50 min. In this podcast, Rahel Bailie, a content strategist from Vancouver, B.C., talks about content strategy in the context of technical communication. I briefly alluded to my conversation with Rahel in my post last week titled  Three Questions to Start Thinking Like a Content Strategist. In this podcast, Rahel goes into much more depth. … more »

Last week I spoke with Rahel Bailie, a content management/strategist in Vancouver B.C., about content strategy. I’ll post a podcast of the interview soon, but I thought I’d write a few notes and thoughts on content strategy first, much of which I gathered from my conversation with Rahel. Introduction to Content Strategy With almost any project, whether it’s a software application or website, most likely … more »

Download MP3 Duration: 27 min. [Audio clip: view full post to listen] Many content management projects fail because organizations are either too focused on tools before properly researching their needs and processes, or because they underestimate the difficulty of migrating and restructuring their content to fit the new content management system. In this podcast, Rahel Bailie explains these pitfalls and what companies can do to … more »