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    Archive for jason van orden

    When Social Media Becomes Hollow

    March 29th, 2010 | 20 Comments »

    I attended Podcamp Salt Lake City (Podcampslc.org) on Friday for the third year in a row. The attendees have fluctuated. The first year, about 30 attended. The next year, about 90 attended. This year, the attendees decreased to around 45. Sometimes events just suffer from poor timing. We are all so busy. But I noticed another trend: more and more sessions focused on social media, … more »


    The Long Tail of Online Profitability

    November 3rd, 2009 | 8 Comments »

    Last week I listened to David Peralty give feedback to Jeff Chandler about his WordPress Weekly and WPTavern.com projects (see episode 75). David praised the community and visibility that Jeff had created through his weekly podcast and forum, in addition to his WPTavern.com site, but noted that he was aware Jeff hadn’t reached the monetization goals he hoped to achieve. In other words, Jeff has … more »