---
title: "Writing Style to Keep in Mind for Blog Posts – Be Clearer Than Usual, State Main Point Up Front"
date: 2007-06-11
description: "$( document ).ready(function() { // Handler for .ready() called. $("
canonical_url: https://idratherbewriting.com/2007/06/11/writing-style-to-keep-in-mind-for-blog-posts-be-clearer-than-usual-state-main-point-up-front/
---
# Writing Style to Keep in Mind for Blog Posts – Be Clearer Than Usual, State Main Point Up Front
**The average person only comprehends 60% of what they read**. ....

To ensure your reader ‘gets' what you're saying you need to make it clear by using some of the following techniques.

- **Use simple language.** Avoid technical jargon.