---
title: "Tip: Search Engine Optimize Your Blog Posts to Increase Your Readership"
date: 2008-09-18
description: "$( document ).ready(function() { // Handler for .ready() called. $("
canonical_url: https://idratherbewriting.com/2008/09/18/tip-search-engine-optimize-your-blog-posts-to-increase-your-readership/
---
# Tip: Search Engine Optimize Your Blog Posts to Increase Your Readership
For example, my post on "[Technical Writing Careers -- Answering 13 Questions About Technical Writing Jobs](https://idratherbewriting.com/2008/02/16/technical-writing-careers-answering-13-questions-about-technical-writing-jobs/)" targeted searches for "[technical writing careers](https://www.google.com/search?q=technical+writing+careers&ie=utf-8&oe=utf-8&aq=t&rls=org.mozilla:en-US:official&client=firefox-a)."

My post on "[How I Create Video Tutorials](https://idratherbewriting.com/2008/09/11/how-i-create-video-tutorials/)" targeted searches for "[create video tutorials](https://www.google.com/search?q=create+video+tutorials&ie=utf-8&oe=utf-8&aq=t&rls=org.mozilla:en-US:official&client=firefox-a)."

I don't always search-engine-optimize my posts, but when I do, the post has a lot more hits. Ideally, I should search-engine-optimize *all *my posts.

I think we underestimate the importance of search engine optimization. I'd even say that SEO is one of the most important techniques for writing blog posts. For example, today I received an email from someone who wrote,

> I found your website while searching "podcast" and "Technical Writing".