---
title: "Questions for aligning the product story with the user story"
description: "## Questions for aligning the product story with the user story * What is the story of your product that your company is telling? * What story is your user..."
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---

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# Questions for aligning the product story with the user story

## Questions for aligning the product story with the user story

- What is the story of your product that your company is telling?
- What story is your user following in their mind?
- How do the two stories overlap? What common ground can you use in the user’s story to make your product more relevant?
- Are you developing features in your product that align with the user’s story?
