What can Technical Authors learn from celebrity chefs and musicians? Cherryleaf Technical Authors Blog
July 22nd, 2009 | Posted in blog Comments Off
What can Technical Authors learn from celebrity chefs and musicians? Cherryleaf Technical Authors Blog. Ellis is a marketing genius, so I pay attention when he writes on this subject. In this post, he explores a business model behind giving away content for free. You give some content away for free, but in return collect an e-mail address that you pass to your marketing team, who then pitches products to the consumers who received the free content.
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Tags: business model, Free, freemium
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