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Podcast: Finding and Creating Relevant Content -- Strategies for Social Media

by Tom Johnson on Oct 8, 2010
categories: blogging podcasts

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Finding and producing relevant content

In the barrage of information created by all the social media channels, how can you find relevant content? How can you move past forms of noise to actually produce content that engages users? What forms of social media do students respond to the most? These are some of the questions we explored in a presentation I gave to Brigham Young University Provo students earlier this week. This podcast is a recording of the presentation.

The podcast is about an hour long, and I bookended the presentation with some thoughts before and after.

About Tom Johnson

Tom Johnson

I'm an API technical writer based in the Seattle area. On this blog, I write about topics related to technical writing and communication — such as software documentation, API documentation, AI, information architecture, content strategy, writing processes, plain language, tech comm careers, and more. Check out my API documentation course if you're looking for more info about documenting APIs. Or see my posts on AI and AI course section for more on the latest in AI and tech comm.

If you're a technical writer and want to keep on top of the latest trends in the tech comm, be sure to subscribe to email updates below. You can also learn more about me or contact me. Finally, note that the opinions I express on my blog are my own points of view, not that of my employer.