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Podcast: Finding and Creating Relevant Content -- Strategies for Social Media

Oct 8, 2010 • blogging, podcasts

Finding and producing relevant content

In the barrage of information created by all the social media channels, how can you find relevant content? How can you move past forms of noise to actually produce content that engages users? What forms of social media do students respond to the most? These are some of the questions we explored in a presentation I gave to Brigham Young University Provo students earlier this week. This podcast is a recording of the presentation.

The podcast is about an hour long, and I bookended the presentation with some thoughts before and after.

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About Tom Johnson

Tom Johnson

I'm a technical writer based in the California San Francisco Bay area. Topics I write about on this blog include the following technical communication topics: Swagger, agile, trends, learning, plain language, quick reference guides, tech comm careers, and certificate programs. I'm interested in information design, API documentation, visual communication, information architecture and findability, and more. If you're a professional or aspiring technical writer, be sure to subscribe to email updates using the form above. You can learn more about me here. You can also contact me with questions.