Google Master Plan Video -- Speculations on the Hidden Purposes Behind Google's Information Collection
Destry Wion pointed out this video detailing Google's Master Plan to me. Really interesting presentation to watch. Google's simple motto is "Don't be evil," but as they achieve total human omniscience, won't it be tempting to start abusing that power? I hope they use it for good -- such as catching criminals and stopping terrorists, rather than empowering marketers.
Google is still viewed as cool; if they abuse their power, they'll lose that image and turn into Microsoft, which someone once described as the Darth Vader of Tech. It would be an interesting study to contrast the public images of Google vs. Microsoft and how each got that way.
About Tom Johnson
I'm an API technical writer based in the Seattle area. On this blog, I write about topics related to technical writing and communication — such as software documentation, API documentation, AI, information architecture, content strategy, writing processes, plain language, tech comm careers, and more. Check out my API documentation course if you're looking for more info about documenting APIs. Or see my posts on AI and AI course section for more on the latest in AI and tech comm.
If you're a technical writer and want to keep on top of the latest trends in the tech comm, be sure to subscribe to email updates below. You can also learn more about me or contact me. Finally, note that the opinions I express on my blog are my own points of view, not that of my employer.