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Content Strategy - a knol by Jeffrey MacIntyre

by Tom Johnson on Jul 16, 2009 •
categories: technical-writing

Content Strategy - a knol by Jeffrey MacIntyre. Looking to get up to speed on content strategy? This page contains a sizable collection of links, references, definitions, and other useful information as a primer to the field. Content strategy is pretty cool. In general, it refers to making careful decisions about all the content on your site to achieve a calculated end with the user. Again, thanks for the tip. (By the way, "knol" is a new word you can add to your vocabulary.)

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About Tom Johnson

Tom Johnson

I'm a technical writer / API doc specialist based in the Seattle area. In this blog, I write about topics related to technical writing and communication — such as software documentation, API documentation, visual communication, information architecture, writing techniques, plain language, tech comm careers, and more. Check out simplifying complexity and API documentation for some deep dives into these topics. If you're a technical writer and want to keep on top of the latest trends in the field, be sure to subscribe to email updates. You can also learn more about me or contact me.