Podcast: The Myth of Single Sourcing
Listen here:
In his controversial post, The Myth of Single Sourcing, Michael Hiatt explains:
Single-source publishing is a zombie idea that revives itself periodically and refuses to stay dead. Its zombie supporters chant its purported benefits as a “write once, publish to many” promise and ploddingly follow it as their ultimate goal for mechanized authoring and machine translation. As an object-oriented writing methodology, it is as human as present-day robot technology—good only for conveyor belt assembly or specialized tasks, and always very expensive to implement. Single-source publishing lacks purpose in today's world of information turnover and the dynamic nature of the Web 2.0 moving to Web 3.0 landscape.
In other words, single sourcing your content across the enterprise is an idea that simply doesn't work. I responded to the post and had a lively exchange in the comments, so I decided to interview Michael for a podcast.
In this podcast I talk with Michael about single sourcing, collaborative authoring, mashups, help authoring trends, and other topics. You can follow Michael's blog at Mashstream.com.
(Note: We had a brief Skype issue at the start. The audio gets noticeably better at around the 5 minute mark. It's actually a great example of the clarity that the double-ender recording technique provides instead of just using Skype to record.)
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About Tom Johnson
I'm an API technical writer based in the Seattle area. On this blog, I write about topics related to technical writing and communication — such as software documentation, API documentation, AI, information architecture, content strategy, writing processes, agent skills, tech comm careers, and more. Check out my AI courses for more on the latest in AI and tech comm. If you're looking for info about documenting APIs, see my API documentation course.
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Finally, I want to note a couple of things. I usually write the first drafts of my posts myself and then use AI to improve accuracy, clarity, and detail in places, so my writing is a mix of human and AI. (Hopefully that's not too off-putting.) Also, the opinions I express on my blog are my own perspectives, not those of my employer.


