Corporate Blogging
I'm happy to say that we've been blogging at my work for the last 3-4 months and it has been well-received. We're using SharePoint as a blogging tool -- not really the normal tool for blogging, but it actually works pretty well. People can subscribe to alerts to a discussion, and you can also sort your discussion by specific categories.
I find that if it makes a nice substitute for email. When you have something to share, but don't want to send an e-mail blast, the blog is perfect. It doesn't clog inboxes, and people can respond at their leisure.
By the way, you should check out the September Intercom article on corporate blogging -- it's a good read.
About Tom Johnson
I'm an API technical writer based in the Seattle area. On this blog, I write about topics related to technical writing and communication — such as software documentation, API documentation, AI, information architecture, content strategy, writing processes, plain language, tech comm careers, and more. Check out my API documentation course if you're looking for more info about documenting APIs. Or see my posts on AI and AI course section for more on the latest in AI and tech comm.
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