What can Technical Authors learn from celebrity chefs and musicians? Cherryleaf Technical Authors Blog
What can Technical Authors learn from celebrity chefs and musicians? Cherryleaf Technical Authors Blog. Ellis is a marketing genius, so I pay attention when he writes on this subject. In this post, he explores a business model behind giving away content for free. You give some content away for free, but in return collect an e-mail address that you pass to your marketing team, who then pitches products to the consumers who received the free content.
About Tom Johnson
I'm an API technical writer based in the Seattle area. On this blog, I write about topics related to technical writing and communication — such as software documentation, API documentation, AI, information architecture, content strategy, writing processes, plain language, tech comm careers, and more. Check out my API documentation course if you're looking for more info about documenting APIs. Or see my posts on AI and AI course section for more on the latest in AI and tech comm.
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